High Quality CGI Packshot for Healthcare
Brief:
Swanson healthcare packaging. The client needed a whole range of product images. Across various size packs and tablets.
CGI:
The project began with modelling a highly accurate digital version of each bottle shape and cap in Maya. From there, developing a transparent plastic material with carefully tuned refraction to realistically reveal the product inside. The standout element was a dynamic physics simulation of the tablets, allowing them to fall naturally into the bottle and settle in a way that feels authentic and visually convincing.
Output:
A full set of consistent renders across the entire range were successfully created on time and on budget.