CGI Product Photography – Every SKU, Every Colourway

Brief:

Cutwrights Laminate Boards. Created for a wide range of wood-effect laminate boards, showcasing variations in texture, tone, and finish with a high level of realism.

CGI:

Each board size, including specific edging requirements, was modelled in detail to exact dimensions. Each decor was then processed from supplied files and accurately mapped onto the model. This allowed every variation to be rendered consistently and added seamlessly to the product range.

Output:

Large batches of renders were produced for each manufacturer’s decor and board sizes, then supplied for use on the client’s e-commerce website.